Truth Beauty Events

Sip & Shop Holiday Event

with Elate Beauty & High-End Hippie

Thursday, November 27, 2025 | 4–7 PM |

In-Store at Truth Beauty Company, Uptown Waterloo

Join us for a festive evening of clean beauty, connection, and conscious gifting.
✨ This is the perfect chance to get ahead on your holiday shopping — or to treat yourself to a well-deserved self-care moment.

Celebrate the season with:

  • Exclusive early access to our Black Friday Discounts — available in-store only on Thursday November 27.

  • Meet the Founders:
    • Melodie Reynolds, founder of Elate Beauty — discover high-performance, ethical makeup where mindfulness meets sustainability. She will sharing tips & tricks for your Holiday (or everyday) makeup looks.
    • Amy Hamilton, founder of The High-End Hippie — experience salon-quality, small-batch shampoo and conditioner bars with wildcrafted extracts, vegan formulas, and anti-frizz technology.

  • Sip & Indulge: Enjoy discounted $4 Blume lattes from our friends upstairs at Princess Café — the perfect cozy pairing for your beauty ritual. (Choose from Beetroot, Turmeric or Lavender).

  • Gifts with Purchase:
    •
    Elate Beauty - Receive a complimentary Lip Colour Pencil with any Elate purchase.
    • High-End Hippie - Buy a full-size set and receive a free shampoo bag.

  • Door Prize Giveaway: One lucky guest will win a curated beauty and wellness bundle (valued at over $300) featuring:
    • A Signature Facial with Vivian
    • Better Balm in Bloom — Elate Beauty
    • Active 3-in-1 Bar — High-End Hippie
    • Lip Karma in Mint — Sahajan
    • Berry Booster Tea — Tease Wellness
    • Roland Pine Candle — Soap & Paper Co.
    • Mini Crush in Charcoal Garden — Bathorium
    • Steamed Oat Milk Hand Cream — Midnight Paloma

Come sip, shop, and celebrate with us — an evening to connect, unwind, and discover clean beauty made with purpose.

We can’t wait to welcome you!